The three things employees really want; the new hierarchy of needs

February NOARK Membership Meeting

Categories: Membership Meeting

NOARK is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®. This program is valid for 1.00 PDCs for the SHRM-CP℠ or SHRM-SCP℠. For more information about certification or recertification, please visit

This event is approved for HRCI credits

This Program has been approved for 1.00 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®).

The use of this official seal confirms that this Activity has met HR Certification Institute’s® (HRCI®) criteria for recertification credit pre-approval.

We will explore three categories of employee needs and discuss ways to best meet them:

  • Career – Employees want assignments that leverage their strengths and position them for growth
  • Community – Employees want to be valued and respected by superiors and connected to co-workers throughout the broader organization
  • Cause – Employees want to feel like their work has a positive impact on the world

SPEAKER: Brian Sorensen, GPHR, Cobb-Vantress Head of Global HR & EHS 

Brian Sorensen is head of human resources for Cobb-Vantress, a wholly-owned subsidiary of Tyson Foods. He leads a team of HR professionals who support team members in ten countries of operation. Together the HR team recruits, retains, rewards, develops, and protects Cobb’s global workforce. Brian previously worked for Tyson Foods, where he served as HR partner for supply chain, engineering, and other key functions of the company. He also has specialist experience in talent acquisition, talent development, and organizational effectiveness. Earlier career stops were made at UPS, The Home Depot, and Saatchi & Saatchi X. He has a bachelor’s degree in sociology and a master’s in operations management – both from the University of Arkansas – and he holds a Global Professional in Human Resources (GPHR) certification from HRCI.

Brian is a native of Springdale and a longtime resident of Fayetteville, Arkansas. He and his wife of twenty-one years have three children, the oldest a senior at Fayetteville High. Brian is a past president of NOARK, and he currently serves as board president for the Fayetteville Public Education Foundation. Over the past ten years he has found a passion for writing. Brian is a regular contributor for the Arkansas Times and Fayetteville Flyer, with a focus on local beer, food, and culture. His book – Arkansas Beer: An Intoxicating History – was published in 2017 by The History Press.

Arkansas Blue Cross Blue Shield Springdale–NWA Corporate Center
5288 W Don Tyson Pkwy, Springdale
Springdale, AR 72762